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On Thursday, April 18, 2024, you can look forward to an inspiring web session as part of our “TrendFlash” event series. Harriet Esther Muntean, certified photo designer at elyum, our studio for visual content, will present the relevance of emotions in e-commerce imagery .

In the web session, Harriet Esther Muntean will emphasize a particularly relevant aspect of visual marketing: the importance of emotions. With her experience and deep understanding of visual content, she will demonstrate how emotions can shape e-commerce imagery and influence consumer behavior.

Not only can emotional imagery increase conversion rates, but optimized product presentation offers numerous benefits. Building an emotional connection with customers improves the shopping experience, creates positive associations with the brand and promotes long-term customer loyalty and retention, which ultimately leads to an increase in success.

To conclude her presentation, Harriet will discuss current trends in e-commerce imagery. Keeping an eye on trends and changing customer demands is essential to remain competitive.

Join this web session to gain valuable insights and optimize your e-commerce imagery.

📅 Thursday, April 18, 2024
🕙 10:00 – 11:00 a.m.
📍 Online

Click here to register:



Maximilianstraße 104
75172 Pforzheim

T: +49 7231 941 0