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The world of fashion is constantly changing, and so are the ways in which we present it. Our new, exciting innovation is revolutionizing the way fashion is photographed and presented: “FaceFusion” – image creation with artificial intelligence.

The use of artificial intelligence opens up completely new possibilities. With generative AI, fashion photo productions can be realized in a completely new dimension. The result is innovative and different – a paradigm shift in e-commerce photo production.

Our advanced technology is based on the generation of faces with AI, which serve as the basis for innovative photo productions. This means endless new possibilities to present fashion.

 

How does this technology work?

The photographed model image is combined with an AI-generated face to create a so-called “face fusion”. The head shape, hairstyle and face shape of the photographed model are retained, while the eyes, eyebrows, mouth, nose, and cheekbones vary depending on the AI-generated image. The result is a perfect blend of reality and creative AI modification.

 

The integration of artificial intelligence into fashion photography has a number of advantages:

  • Cost-effectiveness: The use of AI in fashion photography enables a significant reduction in costs. You can get high-quality images and promotional materials at a fraction of the cost of traditional photo shoots. This means not only cost savings, but also more effective budget management.
  • Time-to-market: Speed is of the essence in the fashion industry. Thanks to efficient workflows and the elimination of time-consuming photo shoots, our technology significantly shortens production times. This not only gives you a competitive advantage, but also increases your sales as your products reach the market faster.
  • Consistency: AI guarantees consistency. The AI-generated faces can be reused in different poses of the models, so you can ensure that your brand presence is consistent in every shot.
  • Creativity: The impressive creativity made possible by AI opens up completely new perspectives for your brand. Even existing model images can be adapted to suit your requirements.
  • Flexibility: Fashion is diverse and changeable. With our technology, you can effortlessly adapt to different style groups and fashion trends, without much effort. This flexibility allows you to stay relevant and respond to changing market demands.

We appreciate your interest and look forward to hearing from you!

M+M-Gruppe

Maximilianstraße 104
75172 Pforzheim
Germany

T: +49 7231 941 0
E: info@meyle-mueller.de