Another successful trade fair year under the motto "Full service – Like!" with cooperation partner w&co MediaServices at the dmexco.
The companies attracted plenty of attention with their innovative full-service solutions and offered the fairgoers a look at a broad range of products for multi-channel marketing and media production. Some of the most important topics were innovative online solutions, such as the new OnlineKAT. OnlineKAT enables product presentations throughout all channels (mobile, social, local). The E-Commerce service was also a top theme at the fair booth. Meyle+Müller has a full service offering that extends from photography and webshop to iPad publication, covering the entire service range:
photography, post-production, text creation, MAM and PIM systems, mobile Apps, pageable online catalogs, Facebook applications, and much more.
Besides presentations and exhibitions, interesting seminars and debates took place with 300 top speakers from the world of advertising. The talks and lectures covered topics such as online, mobile, social and email marketing as well as targeting, tracking, ad serving, eCommerce and creativity.